Get Found by AI: A Practical Guide to Generative Engine Optimization

​As search engines evolve into AI-driven answer engines, traditional SEO is no longer enough. Join us for an exciting workshop with the marketing wizard Emily Singer. In this workshop, Emily will introduce you to Generative Engine Optimization (GEO) — a new approach to increasing visibility in AI-generated results.

​You’ll learn:

• How what Generative Engine Optimization (GEO) is and how it differs from SEO

• ​Gain an understanding of what goes into GEO (and what doesn’t!) and how to optimize for answer engines

• ​Discover how to implement AI-optimized marketing programs from day one