As search engines evolve into AI-driven answer engines, traditional SEO is no longer enough. Join us for an exciting workshop with the marketing wizard Emily Singer. In this workshop, Emily will introduce you to Generative Engine Optimization (GEO) — a new approach to increasing visibility in AI-generated results. You'll learn: How what Generative Engine Optimization (GEO) is and […]
Learn how to align your pricing, brand, and overall marketing message to match your business goals. This session will help you identify where your current marketing may be falling short and show you how to close the gap between your existing pricing model and your long-term brand vision.
AI tools like ChatGPT, Claude, and Gemini are transforming how we approach copywriting — but knowing when and how to use them effectively is key. Join us for an exciting workshop with the marketing wizard Emily Singer. In this workshop, you will: 1. Understand what tools like ChatGPT, Claude, and Gemini are good at and where […]
About the Webinar: Ready, Set, Go! is a 90-minute free workshop that covers all the things you need to think about when going into business. It provides a general overview of what it takes to start a business; legal considerations and what it takes to fund a new venture. About the Speaker: Roy Pellicano ran […]
Understand the foundations of business credit and how to manage debt wisely. You’ll learn step-by-step how to build credit for your business, separate it from personal credit, and use it […]
Learn about getting certified as a Minority / Woman-owned Business Enterprise with NYC & NYS, what you will need to do to obtain government contracts, and how you can leverage […]
Queens Tech Night returns for 2025 with a special meetup celebrating New York in motion. On Tuesday, October 21, join 200+ other incredible creators and innovators at The Culture Lab […]
Take a deeper look at how to protect your business from financial risk while expanding your opportunities. This class covers debt management, diversification, hedging, and how to branch out sales […]
Choosing the right business structure can save you money and protect your assets. This session explains the pros and cons of LLCs, corporations, and sole proprietorships—and how each affects taxes, […]
Contracts don’t have to be overwhelming. In this interactive presentation, Attorney Melanie Cunningham will break down the essentials of contracts so you can protect your business and set yourself up […]
Get the essentials of keeping accurate books, understanding financial statements, and preparing for tax season. You’ll learn simple systems to track income and expenses and stay compliant while maximizing deductions.
Learn how to set up and use QuickBooks to manage your finances with confidence. This hands-on session walks you through organizing transactions, generating reports, and streamlining your bookkeeping workflow.
Classes are sponsored by the Small Business Administration.